Be Strategic. Set Aside Time to Select Daily and Weekly Goals.
Keep your head above water while dealing with all the tactical things that cry out for an entrepreneur’s attention every day.
Plan your sales performance by setting measurable daily, weekly, monthly and annual goals that keep you from wandering aimlessly day to day and year to year, without focusing on what you want and need to achieve.
Athletes and coaches succeed by creating big goals – win the championship this year. Their big goals can only be achieved by accomplishing a series of small goals – win one game, practice 6 days a week – 2 hours per day, average 400 offensive yards per game, average 0 turnovers per game, maintain a 70% free throw average, keep the team healthy.
Goals are planning your future performance. This is exactly what an athlete does: they plan and establish goals to drive future performance.
Choose SMART goals that will give you an action plan to grow your business, not just a “get more sales” mentality.
S: Specific
M: Measurable
A: Attainable
R: Realistic
T: Time-Bound
SMART goals is not a new concept, but it is a concept many entrepreneurs and sales professionals fail to use as they launch their business: and why many entrepreneurs and sales pros fail to achieve their goals.
The process of defining, reviewing and evaluating your goals on a daily, weekly, monthly and annual basis is a strategy that works to help achieve your goals.
~ Anthony Caliendo, The Sales Assassin
