With literally thousands of different sales techniques and philosophies that salespeople attempt to master, we find ourselves using trial and error, sampling and tasting until we think we’ve mixed the right sales cocktail that will increase our closing ratios. However, as a sales leader and coach, the Ultimate Sales Assassin – I know that the most effective sales techniques to produce results and achieve desired outcomes focus on the human factor and the emotions that drive desired behavior:
• make an impression
• make connections
• build relationships and build trust
This requires that salespeople perfect the techniques that get you in front of your potential customer, make you likable and above all, persuasive.