New Year Resolution: Hire A Sales Coach

New Year Resolution- Hire A Sales Coach

But… is this the same sales goal you had last year? And did you achieve your 2016 New Year’s Resolution? If not, why not?

The difference between a Sales Assassin and every other salesperson is that Sales Assassins have a plan and strategy for how to achieve their sales goals.

A sales goal without a plan is just a dream. There’s only one way to turn your dreams of success into reality: hard work and perseverance. I know: I’ve had a long and successful sales career in several different fields. And I’ve had a few failures. But with each failure I learned lessons that I applied to my next sales job, and that’s how I became The Sales Assassin.

If you want to exceed your sales goals in 2017 you need to make a change. But what to change, how to change it, and change it to what.

Hire a Sales Coach to Become a Better Salesperson

A professional, experienced sales trainer can take your career – and income – to the next tier. Just as professional, top-tier athletes hire a personal sports coach to achieve more and perform better, professional sales people should hire sales coaches to:

• get new ideas and insights into what prospects want from you

• identify your sales weakness and turn them around

• find new ways of getting leads

• perfect a new sales opening, elevator pitch or closing

• improve your listening skills

• take you out of your comfort zone


7 Reasons to Hire a Sales Coach… And 1 Reason Not To

Sell smarter, and sell more. Hire a sales coach to take your – or your team’s – sales game to the next level. Give me a call, I’d love to discuss how I can help you exceed your sales goals: (561) 265-1405 or

a version of this article originally appeared on LinkedIn

about Anthony Caliendo:

As a corporate sales consultant, trainer and coach, I’m also an entrepreneur and sales professional with over 20 years of successful sales and sales management experience. My expertise in sales, marketing and business development spans from small business to international companies.

I’m the best-selling author of The Sales Assassin: Master Your Black Belt in Sales, winner of the 2015 USA Book News business book award for entrepreneurs and small business, winner of the 2016 Book Excellence Award for Sales and Marketing, and a 2016 finalist in The Indie Book Awards.

I provide personal sales coaching; and consult, speak and train about growing and motivating your sales team to businesses, corporations and conferences across the nation, as well as a guest contributor and sales expert for TV and radio, and professional organizations.